Portland CFO needed

A trusted friend writes:

We’re looking to add a CFO at gDiapers as the business is scaling much faster than anticipated (on track to more than double again this year; YTD at 250% of prior year). It’s a great, well capitalized business with huge potential and a terrific team.

Below is a short blurb about the Company, the future CFO, the management and investor teams (incase you share this email) and the opportunity. Please be aware the we are NOT offering relocation to Portland, OR where the company is based so we’re focused on local candidates. Cash compensation (base + bonus) is appropriate for this sized company … with significant equity in the company.

ABOUT gDIAPERS

gDiapers are the earth-friendly hybrid diaper that you can flush, home compost or toss. The ‘g’ stands for genuine, green, global, gentle, grassroots and giggle. At gDiapers we love babies and we love the planet, which is why we started a diaper company that is gentle to both. For years, there have been but two choices in diapers – cloth or disposable. That’s it. Now gDiapers offers a new earth-friendly hybrid diaper choice. gDiapers have no plastic, no elemental chlorine, no perfumes, no smell, no garbage and no guilt. In fact, gDiapers are so gentle on the earth you can even garden compost the wet ones. They’ll break down in 50 to 150 days. Founded by parents Jason and Kimberley Graham-Nye, gDiapers is committed to developing products that are gentle to babies and the planet. gDiapers is Cradle to Cradle certified (mbdc.com), which means that everything that goes into making a flushable refill is reabsorbed by the planet in a neutral or helpful way. For more information, visit www.gDiapers.com.

THE FUTURE CFO

We’re seeking a senior leader with great financial savvy – not just a financial executive. A do-er not just a manager for this company with less than $10mm in revenue and about 15 people. The following describes what we’re seeking:

· Must have medium/small company CFO experience (ideally company experience plus at least 1 small company experience)

· Cross functional business savvy not just financial exec – reporting to CEO, must be able to strategically think, analyze, and conceptualize at high levels – and can successfully interact/communicate with Board/shareholders

· Worked with PE backed business and/or led an exit

· Hands-on and can do things for him/herself, not just manage a staff – including bringing significant analytics horsepower to gDiapers and ability/desire to figure out the answer (e.g. work the spreadsheet)

· Banking/debt, financial reporting, audit and internal controls experience

· Experience in facilitation, preparation, and management of corporate budgeting/forecasting process

· Can maximize return through effective use of growth debt/capital (e.g., capital asset decisions, ROI, ROA)

· Fit with company “Fair Dinkum” philosophy and culture – this is really big even though bullet order might suggest otherwise to the uninitiated!

· Consumer products experience is helpful but not mandatory

ABOUT THE MANAGEMENT TEAM

gDiapers is led by CEO Jason Graham-Nye and President Kim Graham-Nye in partnership with CPG veterans GM/Chief Customer Officer Mike Internicola (former Avalon, Celestial Seasonings, etc.), VP Operations Neal Forsthoefel (Horizon Organic, etc.) and VP Marketing Kate Bailey French (Metropolitan Group etc.). This close knit team works together bringing their expertise to building the business across all areas, not just their function. The talented extended team includes a dedicated consumer affairs team that receives rave consumer reviews as well as great web, marketing, operations/logistics and finance/accounting folks. The onsite daycare facility (and testing lab!) called The Village is staffed by 4 professionals.

ABOUT THE LEAD INVESTOR

2x Consumer Products Growth Partners brings industry expertise, contacts, connections and growth capital to emerging branded consumer products businesses. The firm invests in, and works in partnership with, founders and management of businesses capable of growing exponentially. Focus areas include businesses primarily within the $1 million to $15 million revenue range, in food, beverage, personal care, home care and pet care, particularly in the organic/natural, specialty/gourmet and ethnic sectors. Additional information is available at www.2xPartners.com including the gDiapers press release located in the news section of the website.

Other shareholders include Golden Seeds (www.GoldenSeeds.com), an angel investor group providing early stage and growth capital to women entrepreneurs across all sectors, and several sophisticated angels investors.

THE OPPORTUNITY

gDiapers has the potential to fundamentally change how babies are cared for and the impact we have on the planet (50 million disposable diapers per day go into landfills!). We’re looking for someone to be part of the core team as we’re bringing this to life!