Kelly Hobkirk
Branding, Copywriting, Marketing, Websites

Train of Thought

• http://www.trainofthought.net

I provide clients with fully integrated branding and marketing communications, including strategic planning, actionable marketing plans, graphic design, corporate identity design, full-service branding, print advertising, copywriting, website design, illustration, internet advertising, media buying, packaging, and label design. Whew! I work closely with clients to ensure that you understand what we are doing together and how it will benefit your business, and ultimately, your sales prospects.

Word-of-mouth marketing alone is not enough for most businesses to reach their goals. I create and promote brands that are remembered and even loved. You've seen them, brands that are so strong that you dream...[more]

I provide clients with fully integrated branding and marketing communications, including strategic planning, actionable marketing plans, graphic design, corporate identity design, full-service branding, print advertising, copywriting, website design, illustration, internet advertising, media buying, packaging, and label design. Whew! I work closely with clients to ensure that you understand what we are doing together and how it will benefit your business, and ultimately, your sales prospects.

Word-of-mouth marketing alone is not enough for most businesses to reach their goals. I create and promote brands that are remembered and even loved. You've seen them, brands that are so strong that you dream about owning them, you talk about them with your friends and peers, and you are excited to see and buy their latest offering. Train of Thought's creations build more visibility and instant credibility for a brand than any other form of marketing.

Branding is more than a buzzword to me. I have named, designed, and launched over 75 successful niche brands. I have also helped resurrect old brands to make them stand out and flourish again. Our full list of branding services includes strategy, positioning, naming, graphic design, analysis, standards development, and periodic brand audits.

My clients' communications consistently achieve exceptional results, often increasing brand recognition by 100%, website traffic by true leaps and bounds, and sales by more than 500%. In many cases, I can significantly reduce advertising expenditure while increasing response. Our work has helped businesses more than quadruple in size.

Every effort I make for my clients is geared towards increasing visibility and credibility. I have been using this approach for over 23 years, and it works every time. If you have a valuable service or product, I can help you meet or exceed your sales goals.

We are solely focused on obtaining maximum effectiveness for our clients. If you need to increase your web traffic or sales prospects, we can devise and launch a campaign that will achieve that goal. If your goal is increased brand recognition, we are extremely adept at getting you noticed and remembered. Even if you already have a strong brand, but you need to increase awareness, we can bring you the visibility that you need.

Call me any time for a no-charge 30-minute consultation, and you will meet an open-minded designer and writer with energy and a passion for creating outstanding marketing communications. [less]

• 
  From Paul Medrzycki

  Given on Tue Jun 17, 2008.

  Everything I wanted my identity to do, it does, for me and my image
  of my company. I was skeptical...[more]

  Everything I wanted my identity to do, it does, for me and my image
  of my company. I was skeptical that an identity could communicate so
  much and have such an effect on both myself and my customers, but the
  identity Kelly designed has had a huge effect. He explains everything
  well because he is a good listener. Because he listens, he gets what
  I do, and he remembers what I say, which is impressive. I love my
  brochure and tag line. I was surprised that someone who does design
  so well would also be so good at marketing and copywriting. At first,
  I was concerned about the price, but after seeing the effect his work
  has on me and my clients and the results in sales, his work is worth
  every penny. It presents me the way I want to be presented. My
  identity removes barriers in my mind and peoples' minds, and truly
  establishes my credibility. I had my doubts, but now I feel official,
  established and credible.

     [less]
• 
  From Timothy Oaks

  Given on Thu Jul 19, 2007.

  Kelly is an artist with a very deep understanding of the many aspects of marketing.

  His skill-set is both...[more]

  Kelly is an artist with a very deep understanding of the many aspects of marketing.

  His skill-set is both surprisingly deep and incredibly broad, making him a 'big picture' resource, as well as a phenomenal technician (e.g. specific layout and design).

  Finally, I've found Kelly to be a sophisticated professional who demands high standards of himself and others - and delivers.   [less]
• 
  From laurieanne nabinger

  Given on Wed Dec 27, 2006.

  Kelly designed my business logo and got me set up with letterhead, envelope and a website. I am so pleased...[more]

  Kelly designed my business logo and got me set up with letterhead, envelope and a website. I am so pleased with my new business identity. Its perfect!   [less]

Kelly's blog